Quotes about strategy
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Mario Vargas Llosa photo
Miyamoto Musashi photo

“Some other schools have a liking for extra-long swords. From the point of view of my strategy these must be seen as weak schools.”

Miyamoto Musashi (1584–1645) Japanese martial artist, writer, artist

Go Rin No Sho (1645), The Wind Book
Context: Some other schools have a liking for extra-long swords. From the point of view of my strategy these must be seen as weak schools. This is because they do not appreciate the principle of cutting the enemy by any means. Their preference is for the extra-long sword and, relying on the virtue of its length, they think to defeat the enemy from a distance.
In this world it is said, "One inch gives the hand advantage", but these are the idle words of one who does not know strategy. It shows the inferior strategy of a weak spirit that men should be dependant on the length of their sword, fighting from a distance without the benefit of strategy.

James Inhofe photo
Dave Barry photo
John Mearsheimer photo

“Decapitation is a fanciful strategy.”

Source: The Tragedy of Great Power Politics (2001), Chapter 4, The Primacy of Land Power, p. 109

Richard Rumelt photo

“It is one thing to coolly design a portfolio strategy on a sheet of paper or computer monitor, and quite another to actually deploy it.”

William J. Bernstein (1948) economist

Source: The Four Pillars of Investing (2002), Chapter 4, The Perfect Portfolio, p. 115.

Paulo Coelho photo
Mark Shuttleworth photo

“There are many examples of companies and countries that have improved their competitiveness and efficiency by adopting open source strategies. The creation of skills through all levels is of fundamental importance to both companies and countries.”

Mark Shuttleworth (1973) South African entrepreneur; second self-funded visitor to the International Space Station

Go Open Source puts R3m into building Linux channel, Tectonic staff, Tectonic, South Africa, 2006-01-30, 2011-09-11 http://www.tectonic.co.za/?p=840,

Richard Rumelt photo
Patrick Buchanan photo
Miyamoto Musashi photo
Silius Italicus photo

“War calls for strategy: valour is less praiseworthy in a commander.”
Bellandum est astu; leuior laus in duce dextrae.

Book V, line 100
Punica

Shafi Muhammad Burfat photo
Samuel R. Delany photo

“Honesty is the best policy; a policy is, after all, a strategy for living in the polis — in the city …”

Source: The Mad Man (1994), p. 67; ellipses in the original

Charles Stross photo
Jerry Brown photo

“The U. S. incarceration binge is not tied to crime. It's a strategy to control the surplus population in a capitalist system that is breaking down.”

Jerry Brown (1938) American politician/lawyer and current governor of California

[Peter, Waldman, Back to Earth: Jerry Brown, the Voice of New-Age Populism, Gets Down to Business, Wall Street Journal, 10 August 1999]
1999

Robert Kuttner photo
C.K. Prahalad photo

“Strategy is about stretching limited resources to fit ambitious aspirations.”

C.K. Prahalad (1941–2010) Indian academic

C. K. Prahalad, cited in: Don Soderquist (2005), The Wal-Mart Way, p. 178

John F. Kennedy photo
Fred Thompson photo

“After sleeping late on Sunday, I was back at my desk that afternoon. I had two prime considerations. First, I wanted to be certain that the tapes were not a trap for the committee or that there was a significant bit of missing information that we lacked; experience taught me that matters of this importance do not usually fall into your lap without more complications that are immediately apparent. Second, if our information was legitimate, I wanted to be sure the White House was fully aware of what was to be disclosed so that it could take appropriate action. Legalisms aside, it was inconceivable to me that the White House could withhold the tapes once their existence was made known. I believed it would be in everyone’s interest if the White House realized, before making any public statements, the probable position of both the majority and the minority of the Watergate committee. Even though I had no authority to act for the committee, I decided to call Fred Buzhardt at home. Buzhardt was the only White House staff member with whom I had had any substantial contact. He had been unassuming and straightforward in his dealings with me. He never tried to enlist me in any White House strategy, to suggest that I relay confidential information, or to so any of the things that were probably assumed by many of the so-called sophisticates in Washington.”

Fred Thompson (1942–2015) American politician and actor

page 86
At That Point in Time, Warning the White House about the Watergate tapes

Patrick Buchanan photo
George Steiner photo
Robert Andrews Millikan photo
S. I. Hayakawa photo
Thomas Szasz photo

“Emergent structuring, whereby participants discover or adopt certain similar strategies within bounded rationality and situations with certain opportunity structures and incentive structures. Social network and ecological properties result in relatively well-defined aggregate performance characteristics…”

Tom R. Burns (1937) American sociologist

Source: The shaping of social organization (1987), p. 127; As cited in C.J. McNair et al. (2006) " The fall of management accounting http://ro.uow.edu.au/cgi/viewcontent.cgi?article=1026&context=accfinwp".

Fredric Jameson photo
Bill Mollison photo
Paul Weyrich photo

“I believe that we probably have lost the culture war. That doesn't mean the war is not going to continue, and that it isn't going to be fought on other fronts. But in terms of society in general, we have lost. This is why, even when we win in politics, our victories fail to translate into the kind of policies we believe are important.Therefore, what seems to me a legitimate strategy for us to follow is to look at ways to separate ourselves from the institutions that have been captured by the ideology of Political Correctness, or by other enemies of our traditional culture. I would point out to you that the word "holy" means "set apart," and that it is not against our tradition to be, in fact, "set apart." You can look in the Old Testament, you can look at Christian history. You will see that there were times when those who had our beliefs were definitely in the minority and it was a band of hardy monks who preserved the culture while the surrounding society disintegrated.What I mean by separation is, for example, what the homeschoolers have done. Faced with public school systems that no longer educate but instead "condition" students with the attitudes demanded by Political Correctness, they have seceded. They have separated themselves from public schools and have created new institutions, new schools, in their homes.”

Paul Weyrich (1942–2008) American political activist

Letter to Amy Ridenour, National Center for Public Policy Research http://www.nationalcenter.org/Weyrich299.html (1999-02-16)

Gary Hamel photo

“Most of us understand that innovation is enormously important. It's the only insurance against irrelevance. It's the only guarantee of long-term customer loyalty. It's the only strategy for out-performing a dismal economy.”

Gary Hamel (1954) American management expert

Gary Hamel in: Gary Hamel On Innovating Innovation http://www.forbes.com/sites/stevedenning/2012/12/04/gary-hamel-on-innovating-innovation/, Forbes, 4 December 2012.

Peter Sloterdijk photo
Martin Luther King, Jr. photo
Norman Schwarzkopf photo

“Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.”

Norman Schwarzkopf (1934–2012) United States Army general

Quoted in "The Military Quotation Book" (2002) by James Charlton, p. 83
Disputed

Louis Gerstner photo
John McCain photo

“I've fought for the right strategy and more troops in Iraq when it wasn't the popular thing to do.”

John McCain (1936–2018) politician from the United States

2000s, 2008, (2008)

“A policy therefor might be likened to strategy, the broad, overall, long term conception which gives direction and purpose to the tactics of immediately daily operations and decisions.”

Lawrence K. Frank (1890–1968) American cyberneticist

Cited in: Atlee L. Stroup (1966) Marriage and Family: A Developmental Approach. p. 593
National Policy for the Family (1948)

Brian Cowen photo

“I believe it is the best method to get the buy-in for the road we have to travel. I believe it is a problem-solving process about how we collectively come forward with a strategy to deal with the issue.”

Brian Cowen (1960) Irish politician

''A quoted comment from the Taoiseach, in a news report about his proposals for economic recovery'', The Irish Times, 9 January 2009, 2010-06-12 http://www.irishtimes.com/newspaper/opinion/2009/0109/1231406001456.html,
2009

Jean-François Lyotard photo
Robert Spencer photo

“Europe could be Islamic by the end of the twenty-first century. … Will tourists in Paris in the year 2015 take a moment to visit the "mosque of Notre Dame" and the "Eiffel Minaret?" Through massive immigration and official dhimmitude from European leaders, Muslims are accomplishing today what they have failed to do at the time of the Crusaders: conquer Europe. If demographic trends continue, France, Holland, and other Western European nations could have Muslim majorities by middle of this century. … What Europe has long sown it is now reaping. In her book Eurabia, Bat Ye'or, the pioneering historian of dhimmitude, chronicles how this has come to pass. Europe, she explains, began thirty years ago to travel down a path of appeasement, accommodation, and cultural abdication in pursuit of shortsighted political and economic benefits. She observes that today, "Europe has evolved from a Judeo-Christian civilization, with important post-Enlightenment/secular elements, to a 'civilization of dhimmitude,' i. e., Eurabia: a secular-Muslim transitional society with its traditional Judeo-Christian mores rapidly disappearing." … France and Germany have pursued a different strategy, attempting to establish the European Union as a global counterweight of the United States—a strategy that involves close cooperation with the Arab League.”

Robert Spencer (1962) American author and blogger

The Politically Incorrect Guide to Islam, 2005, ISBN 0-89526-013-1, pp. 221-224 http://books.google.com/books?id=_7RD2jwMU2wC&pg=PA221

Michael E. Porter photo

“The best CEOs I know are teachers, and at the core of what they teach is strategy.”

Michael E. Porter (1947) American engineer and economist

Michael Porter, "The CEO as strategist," in: Henry Mintzberg, Bruce W. Ahlstrand, and Joseph Lampel (eds.). Strategy bites back: It is a lot more, and less, than you ever imagined. Pearson Education, 2005. p. 45

Maurice Glasman, Baron Glasman photo
John D. Carmack photo
Bell Hooks photo

“We resist hegemonic dominance of feminist thought by insisting that it is a theory in the making, that we must necessarily criticize, question, re-examine, and explore new possibilities. My persistent critique has been informed by my status as a member of an oppressed group, experience of sexist exploitation and discrimination, and the sense that prevailing feminist analysis has not been the force shaping my feminist consciousness. This is true for many women. There are white women who had never considered resisting male dominance until the feminist movement created an awareness that they could and should. My awareness of feminist struggle was stimulated by social circumstance. Growing up in a Southern, black, father-dominated, working class household, I experienced (as did my mother, my sisters, and my brother) varying degrees of patriarchal tyranny and it made me angry-it made us all angry. Anger led me to question the politics of male dominance and enabled me to resist sexist socialization. Frequently, white feminists act as if black women did not know sexist oppression existed until they voiced feminist sentiment. They believe they are providing black women with "the" analysis and "the" program for liberation. They do not understand, cannot even imagine, that black women, as well as other groups of women who live daily in oppressive situations, often acquire an awareness of patriarchal politics from their lived experience, just as they develop strategies of resistance (even though they may not resist on a sustained or organized basis). These black women observed white feminist focus on male tyranny and women's oppression as if it were a "new" revelation and felt such a focus had little impact on their lives. To them it was just another indication of the privileged living conditions of middle and upper class white women that they would need a theory to inform them that they were "oppressed." The implication being that people who are truly oppressed know it even though they may not be engaged in organized resistance or are unable to articulate in written form the nature of their oppression. These black women saw nothing liberatory in party line analyses of women's oppression. Neither the fact that black women have not organized collectively in huge numbers around the issues of "feminism" (many of us do not know or use the term) nor the fact that we have not had access to the machinery of power that would allow us to share our analyses or theories about gender with the American public negate its presence in our lives or place us in a position of dependency in relationship to those white and non-white feminists who address a larger audience.”

Bell Hooks (1952) American author, feminist, and social activist

Source: (1984), Chapter 1: Black Women: Shaping Feminist Theory, p. 10.

Michael E. Porter photo
Richard Rumelt photo

“Soldiers usually are close students of tactics, but rarely are they students of strategy and practically never of war.”

Bernard Brodie (1910–1978) American nuclear strategist

As quoted in "Military air power : the CADRE digest of air power opinions and thoughts", compiled by Charles M. Westenhoff

Miyamoto Musashi photo
Phillip Guston photo
George W. Bush photo
Richard Rumelt photo
Aron Ra photo
Nguyen Khanh photo
Patrick Buchanan photo
Richard Rumelt photo
Richard Rumelt photo
Bill Gates photo

“Sometimes we do get taken by surprise. For example, when the Internet came along, we had it as a fifth or sixth priority. It wasn't like somebody told me about it and I said, "I don't know how to spell that." I said, "Yeah, I've got that on my list, so I'm okay." But there came a point when we realized it was happening faster and was a much deeper phenomenon than had been recognized in our strategy.”

Bill Gates (1955) American business magnate and philanthropist

Speech at the University of Washington, as reported in "Gates, Buffett a bit bearish" CNET News (2 July 1998) http://archive.is/20130102062335/http://news.com.com/2100-1023-212942.html
1990s

“Organizational design often focuses on structural alternatives such as matrix, decentralization, and divisionalization. However, control variables (e. g., reward structures, task characteristics, and information systems) offer a more flexible approach. The purpose of this paper is to explore these control variables for organizational design. This is accomplished by integration and testing of two perspectives, organization theory and economics, notably agency theory. The resulting hypotheses link task characteristics, information systems, and business uncertainty to behavior vs. outcome based control strategy. These hypothesized linkages are examined empirically in a field study of the compensation practices for retail salespeople in 54 stores. The findings are that task programmability is strongly related to the choice of compensation package. The amount of behavioral measurement, the cost of measuring outcomes, and the uncertainty of the business also affect compensation. The findings have management implications for the design of compensation and reward packages, performance evaluation systems, and control systems, in general. Such systems should explicitly consider the task, the information system in place to measure performance, and the riskiness of the business. More programmed tasks require behavior based controls while less programmed tasks require more elaborate information systems or outcome based controls.”

Kathleen M. Eisenhardt American economist

Source: "Control: Organizational and economic approaches," 1985, p. 134; Article abstract

John Maynard Smith photo
Sebastian Gorka photo
Miyamoto Musashi photo

“In strategy your spiritual bearing must not be any different from normal. Both in fighting and in everyday life you should be determined though calm.”

Miyamoto Musashi (1584–1645) Japanese martial artist, writer, artist

Go Rin No Sho (1645), The Water Book
Context: In strategy your spiritual bearing must not be any different from normal. Both in fighting and in everyday life you should be determined though calm. Meet the situation without tenseness yet not recklessly, your spirit settled yet unbiased. Even when your spirit is calm do not let your body relax, and when your body is relaxed do not let your spirit slacken.

George S. Patton photo
Rudy Giuliani photo

“Change is not a destination as hope is not a strategy.”

Rudy Giuliani (1944–2001) American businessperson and politician, former mayor of New York City

Republican National Convention, 2008

John Mearsheimer photo

“Bandwagoning is a strategy for the weak.”

Source: The Tragedy of Great Power Politics (2001), Chapter 5, Strategies for Survival, p. 163

Jimmy Carter photo
Barry McCaffrey photo
Maxwell D. Taylor photo
Mahendra Chaudhry photo
Guido Mantega photo

“Today we are practically living a trade war, a currency war because the exchange rate today is one of the important factors to determine the competitiveness or not of products. Generalized currency depreciation in my view is an explicit strategy used by countries and that threatens us.”

Guido Mantega (1949) Brazilian economist

Speech at the seminar " The Role of Industry in the Growth of Brazil https://www.fazenda.gov.br/divulgacao/noticias/2010/setembro/governo-nao-pretende-taxar-investimentos-estrangeiros-diz-mantega" organized by the Getulio Vargas Foundation, September 27, 2010

Herbert A. Simon photo

“The function of knowledge in the decision-making process is to determine which consequences follow upon which of the alternative strategies.”

Herbert A. Simon (1916–2001) American political scientist, economist, sociologist, and psychologist

Source: 1940s-1950s, Public administration, 1950, p. 75

Miyamoto Musashi photo

“Because you can win quickly by taking the lead, it is one of the most important things in strategy. There are several things involved in taking the lead. You must make the best of the situation, see through the enemy's spirit so that you grasp his strategy and defeat him. It is impossible to write about this in detail.”

Miyamoto Musashi (1584–1645) Japanese martial artist, writer, artist

Go Rin No Sho (1645), The Fire Book
Context: The Three Methods to Forestall the Enemy
The first is to forestall him by attacking. This is called Ken No Sen (to set him up).
Another method is to forestall him as he attacks. This is called Tai No Sen (to wait for the initiative).
The other method is when you and the enemy attack together. This is called Tai Tai No Sen (to accompany him and forestall him).
There are no methods of taking the lead other than these three. Because you can win quickly by taking the lead, it is one of the most important things in strategy. There are several things involved in taking the lead. You must make the best of the situation, see through the enemy's spirit so that you grasp his strategy and defeat him. It is impossible to write about this in detail.

Nelson Mandela photo
Terence McKenna photo

“Somewhere around 1945 we began to loot the future as a strategy for survival, some ethical norm was shattered.”

Terence McKenna (1946–2000) American ethnobotanist

History Ends in Green (1983)

George W. Bush photo
Alfred P. Sloan photo