“There is no such thing as vicarious experience.”

“The essence of a role-playing game is that it is a group, cooperative experience. There is no winning or losing, but rather the value is in the experience of imagining yourself as a character in whatever genre you’re involved in, whether it’s a fantasy game, the Wild West, secret agents or whatever else. You get to sort of vicariously experience those things.”

“…they give us vicarious satisfactions for many of our frustrations. …People need exercise; they do not need to watch other people exercise… Another vicarious satisfaction is sexy magazines; this is vicarious sex. To anyone rushing to buy one, I'd like to say, "The real thing is better."”

“Art, rightly applied, provided humanity with the symbols, insight, and vicarious experience necessary to help one person place him- or herself in the shoes of another, and by so doing come to appreciate the commonality of human experience.”

“In 1957, James Vicary, a market researcher, conducted a six week test in a New Jersey movie theatre. A high-speed projector repeatedly and subliminally flashed the slogans ‘drink Coke’ and ‘eat popcorn’ over the film. I thought I’d make my own cinema ad to try something similar. According to Vicary, popcorn sales went up by 57.5% and Coke sales by 18.1%… Whether Vicary’s results were due to the subliminals can never be shown and the experiment has become shrouded in urban myth. This is the Genesis Cinema in East London, which kindly agreed to include our ad amongst the trailers for a screening of Ocean's Twelve, a carefully chosen film which, if the ad works, the audience will not be able to remember. Not a bad thing.”

“In some mysterious way, once one has gained an insight into human nature, that insight grows from day to day, and he to whom it has given to experience vicariously even one single form of earthly suffering acquires, by reason of this tragic lesson, an understanding of all its forms, even those most foreign to him, and apparently abnormal.”

“Everything in your career is a stepping stone because it’s an experience, and experience is the biggest thing.”

“Those who experiment and experience a lot in life have little taste in things.”

“Experience teaches…that there is no such thing as a thought experiment so clearly presented that no philosopher can misinterpret it…”

“The problem with Punk and the straightedge lifestyle is that he doesn’t experience the things that John Morrison experiences.”