“Managers are to information as alcoholics are to booze. They consume enormous amounts, constantly crave more, but have great difficulty in digesting their existing intake.”

—  Robert Heller

Robert Heller (1975) "Research in light of a dark tunnel" Audit AGB research. London, Spring 1973: Cited in Peter M. Chisnall (1977) Effective industrial marketing. p. 91

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Robert Heller21
British magician 1932–2012

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