“In common with other men, the business man is moved by ideals of serviceability and an aspiration to make the way of life easier for his fellows… Motives of this kind detract from business efficiency, and an undue yielding to them on the part of business men is to be deprecated as an infirmity. Still, throughout men's dealings with one another and with the interests of the community there runs a sense of equity, fair dealing, and workmanlike integrity.”

— Thorstein Veblen , book The Theory of Business Enterprise

Source: The Theory of Business Enterprise, 1904, p. 41-42. as cited in: Geoffrey Hodgson (2004). The Evolution of Institutional Economics. p. 202

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Thorstein Veblen 41

American academic 1857–1929

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