“… What is easier for us isn't necessarily what is better for us.”

“Reality isn't what it used to be.”

“It isn't what happens to us that causes us to suffer; it's what we say to ourselves about what happens.”

“What, eBay isn't good enough for us?”

“It isn't what we say or think that defines us, but what we do.”

“History isn't what happened, history is just what historians tell us.”

“What better place than this? What better choice than us?”

“Honestly, I'm as rebellious as I used to be and my definition of shaking things up isn't what it used to be.”

“He wondered how we know that what happens to us isn't good.”

“Many iconic features of Twitter have been created over the years by listening and watching what people who use Twitter do with it and then working to make it easier and better for them—we still do this today.”