“But you were in the restaurant business before?? Marco-Pierre White or something…. The Titanic – well here's another bloody disaster you're in now! (To Syed before Alexa is fired after the infamous catering task when the Invicta team lose because they bought an excessive number of chickens to make pizzas).”Alan Sugar The Apprentice, Series 2
“My disposals get taken away in the back of a taxi! (referring to the task in week 6, which centred around waste disposal and where Edna eventually fired).”Alan Sugar The Apprentice, Series 7
“Robert, I don't like people who bottle out. So Robert - You're fired. (to Robert Goodwin when he was fired before the final boardroom in the second task)”Alan Sugar The Apprentice, Series 10
“When it comes to bullshit, they [advertising agencies] have forgotten what you haven't already learnt about all this crap! (To Rachel - shortly before her firing, when her supposed expertise in advertising results in the failure of the advertising task).”Alan Sugar The Apprentice, Series 1