“When a man sits with a pretty girl for an hour, it seems like a minute. But let him sit on a hot stove for a minute and it's longer than any hour. That's relativity.”
An explanation of relativity which he gave to his secretary Helen Dukas to convey to non-scientists and reporters, as quoted in Best Quotes of '54, '55, l56 (1957) by James B. Simpson; also in Expandable Quotable Einstein (2005) edited by Alice Calaprice
William Hermanns recorded a series of four conversations he had with Einstein and published them in his book Einstein and the Poet (1983), quoting Einstein saying this variant in a 1948 conversation: "To simplify the concept of relativity, I always use the following example: if you sit with a girl on a garden bench and the moon is shining, then for you the hour will be a minute. However, if you sit on a hot stove, the minute will be an hour." ( p. 87 http://books.google.com/books?id=QXCyjj6T5ZUC&lpg=PP1&pg=PA87#v=onepage&q&f=false)
In the 1985 book Einstein in America, Jamie Sayen wrote "Einstein devised the following explanation for her [Helen Dukas] to give when asked to explain relativity: An hour sitting with a pretty girl on a park bench passes like a minute, but a minute sitting on a hot stove seems like an hour." ( p. 130 http://books.google.com/books?ei=yma3TsDWK8WciQL63smAAQ&ct=book-thumbnail&id=vs3aAAAAMAAJ&dq=sayen+%22einstein+in+america%22&q=pretty+girl#search_anchor)
Attributed in posthumous publications
Variant: When you are courting a nice girl an hour seems like a second. When you sit on a red-hot cinder a second seems like an hour. That's relativity.
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Albert Einstein 702
German-born physicist and founder of the theory of relativi… 1879–1955Related quotes

TED Conference http://www.ted.com/talks/sir_ken_robinson_bring_on_the_revolution.html (2010)

“Dear God,’ she prayed, ‘let me be something every minute of every hour of my life.”
A Tree Grows in Brooklyn (1943).

“We reckon hours and minutes to be dollars and cents.”
The Clockmaker (1836); comparable to "Remember that time is money" in "Advice to a Young Tradesman" (1748) by Benjamin Franklin

“… like us? Counting up the minutes -- have we spent half an hour together?”
The Cook, The Thief, His Wife, and Her Lover

The Conferences V.2 ( online http://books.google.com/books?id=k3CrvJJZkqEC&pg=PA44)

Lila (1991)
Context: Any person of any philosophic persuasion who sits on a hot stove will verify without any intellectual argument whatsoever that he is in an undeniably low-quality situation: that the value of his predicament is negative. This low quality is not just a vague, woolly-headed, crypto-religious, metaphysical abstraction. It is an experience. It is not a judgment about an experience. It is not a description of experience. The value itself is an experience. As such it is completely predictable. It is verifiable by anyone who cares to do so. It is reproducible.