“Ideas are cheap. It's only what you do with them that counts.”
"The Secrets of the Universe" (1989) (essay reprinted in The Secret of the Universe (1992), p. 167)
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Isaac Asimov 303
American writer and professor of biochemistry at Boston Uni… 1920–1992Related quotes
“You must understand that ordinary efforts do not count; only superefforts count.”
In Search of the Miraculous (1949)
“What counts is what you do with your money, not where it came from.”
Investment Gurus: A Road Map to Wealth from the World's Best Money Managers. 1999
“Weekends don't count unless you spend them doing something completely pointless.”

Beast and Man: The Roots of Human Nature (1979). 87-88.
Context: The future will not "be with" anybody in the sense of falling to them as a conquest. The need for many different methods is not going to go away, dissolved in a quasi-physical heaven where all serious work is quantitative... Quantification, like surgery, is an excellent thing in the right place, but a very bad topic for obsession. Unless you know just what you are counting--unless you are sure that the things counted are standard units--and unless you understand what is proved by results of your counting, quantifying provide you only with the outward show of science, a mirage, never the oasis.