“When customers' expectations change faster than your willingness or ability to serve them, you can be sure they'll be someone else's customers soon.”

“Laws are sand, customs are rock. Laws can be evaded and punishment escaped, but an openly transgressed custom brings sure punishment.”

“Solve customer problems and make sure that the customer is representative of a large market and then you will have a pretty good formula.”

“Our civil laws will never be supple enough to fit the immense and changing variety of facts. Laws change more slowly than custom, and though dangerous when they fall behind the times are more dangerous still when they presume to anticipate custom.”

“Here's how you can tell someone is your friend: A) You can tell them bad news, and they'll listen. B) You can tell them good news, and they'll help you celebrate.”

“Your most vauluable asset can be your willingness to persist longer than anyone else.”

“I have no fans. You know what I got? Customers. And customers are your friends.”

“Don't find customers for your products, find products for your customers.”

“When you are kind to someone in trouble, you hope they'll remember and be kind to someone else. And it'll become like a wildfire. ”

“Releasing incomplete 'buggy' products is not cost-cutting desperation; it is the shrewdest way to complete a product when your customers are smarter than you are.”