Source: "Foundations of the Theory of Signs," 1938, p. 1 (1971:17), Lead paragraph first chapter
“Finally, in the dim region where art, magic, and religion meet and overlap, human beings have evolved the “metaphor that is meant,” the flag which men will die to save, and the sacrament that is felt to be more than “an outward and visible sign, given unto us.” Here we can recognize an attempt to deny the difference between map and territory, and to get back to the absolute innocence of communication by means of pure mood-signs.”
            From Part 4, section 2: A Theory of Play and Fantasy 
Steps to an Ecology of Mind (1972)
        
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Gregory Bateson 49
English anthropologist, social scientist, linguist, visual … 1904–1980Related quotes
Briefwechsel, ed. Arthur Henkel (1955-1975), vol. VII, p. 165.
Louis H. Kauffman, " EigenForm http://www.univie.ac.at/constructivism/pub/hvf/papers/kauffman05eigenform.pdf." Kybernetes 34.1/2 (2005): 129-150.
As quoted in The Quotable Woman (1978) by Elaine Partnow, p. 390
Source: How Maps Work: Representation, Visualization, and Design (1995), p. 337
                                        
                                         Speech to Conservative Party Conference (12 October 1984) http://www.margaretthatcher.org/document/105763 
Second term as Prime Minister
                                    
Source: Dictionary of Burning Words of Brilliant Writers (1895), P. 344.
Wanderlust interview (2009)