Source: "Institutional Economics," 1931, p. 654
“Economics deals with the behavior of commodities rather than with the behavior of men.”
Attributed to Kenneth Boulding in: Peter F. Drucker, Management: Tasks, Responsibilities, Practices, New York: Truman Talley Books, E.P. Dutton, 1986, p. 21.
1980s
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Kenneth E. Boulding 163
British-American economist 1910–1993Related quotes
Book III, Chapter 1, p. 318
The Origin of Consciousness in the Breakdown of the Bicameral Mind (1976)
Context: Behavior now must be changed from within the new consciousness rather than from Mosaic laws carving behavior from without. Sin and desire are now within conscious desire and conscious contrition, rather than in the external behaviors of the decalogue and the penances of temple sacrifice and community punishment. The divine kingdom to be regained is psychological not physical. It is metaphorical not literal. It is "within" not in extenso.
Kenneth Boulding (1958) "Contemporary Economic Research". In Donald P. Ray (ed.). Trends in Social Science, pp. 9-26. as cited in: James Alm (2011) Testing Behavioral Public Economics Theories in the Laboratory http://econ.tulane.edu/RePEc/pdf/tul1102.pdf. Working paper.
Alm proceeds by stating: "Given the essential role of psychological insights in the field, together with the obvious truism that all economics concerns “behavior” in one form or another, a more descriptive name for the field is perhaps “cognitive economics”, as recognized early on by Boulding (1958)."
1950s
George Katona, and James N. Morgan (1980). Essays on behavioral economics. Univ of Michigan Survey Research. p. 3
George Katona (1951). Psychological Analysis of Economic Behavior. McGraw-Hill, New York. p. 31
Source: 1980s, Evolutionary Economics, 1981, p. 104
Source: The Evolution of Civilizations (1961) (Second Edition 1979), Chapter 3, Groups, Societies, and Civilizations, p. 67