
“If failure is not an option, then neither is success.”
Conference paper https://www.researchgate.net/publication/264346445_The_Microsat_Way_in_Canada%5D Stibrany, P. and Carroll, K.A., "The Microsat Way in Canada," in Proc. ASTRO 2000 - 11th CASI Conference on Astronautics, Ottawa, Canada, 6-9 Nov. 2000.
The quote is a play on the title of Gene Kranz's autobiography, "Failure Is Not An Option". (See the Discussion page for further contextual information.)
The quote gained immediate currency within the MOST https://en.wikipedia.org/wiki/MOST_(satellite) development team. It started to spread when one of the MOST team members, Henry Spencer (one of the fathers of the open-source movement, a well-known long-time contributor to the sci.space newsgroups, and also MOST's Software Architect) began using this quote as his Usenet newsgroups .sig ( this being one example https://groups.google.com/forum/#!topic/sci.space.history/Sl54b83g0jk%5B1-25%5D). The quote has gained wider currency since then, for example in this 2005 blog post by Rand Simberg. http://www.transterrestrial.com/archives/005132.html More recently, the quote has been stated numerous times by Chris Lewicki, the CEO of the asteroid mining company Planetary Resources https://en.wikipedia.org/wiki/Planetary_Resources (e.g., here https://singularityhub.com/2017/08/17/space-startups-see-a-future-when-millions-of-people-live-and-work-in-space/?utm_content=buffer52ee3&utm_medium=social&utm_source=twitter-su&utm_campaign=buffer), as well as by that company's Chairman, Peter Diamandis https://en.wikipedia.org/wiki/Peter_diamandis (e.g., here http://www.diamandis.com/blog/entrepreneurs-not-government-drive-innovation-heres-why), with others subsequently requoting them, such as here http://www.diamandis.com/blog/entrepreneurs-not-government-drive-innovation-heres-why and here http://vladdit.com/exponential-wisdom-episode-15-notes-driving-innovation/.
“If failure is not an option, then neither is success.”
Statement attributed to him in the film Apollo 13 (1995), which he had not actually used in that crisis. He later used the phrase as the title of his autobiography.
Misattributed
“But failure has to be an option.”
Address http://www.ted.com/talks/james_cameron_before_avatar_a_curious_boy.html/ to the 2010 TED conference (13 February 2010)
Context: Imagination is a force that can actually manifest a reality. … Don’t put limitations on yourself. Other people will do that for you. Don’t do that to yourself. Don’t bet against yourself. And take risk. NASA has this phrase that they like, "Failure is not an option." But failure has to be an option. In art and exploration, failure has to be an option. Because it is a leap of faith. And no important endeavour that required innovation was done without risk. You have to be willing to take those risks. … In whatever you are doing, failure is an option. But fear is not.
“No other success can compensate for failure in the home.”
Quoted from J. E. McCullough, Home: The Savior of Civilization [1924], 42; Conference Report, Apr. 1935, p. 116.
“There's no success like failure, and failure's no success at all.”
Song lyrics, Bringing It All Back Home (1965), Love Minus Zero/No Limit
“Success can only be achieved through repeated failure and introspection…”
“Your culture can sow both the seeds of success and failure in your organization.”
Don Soderquist “ The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company https://books.google.com/books?id=mIxwVLXdyjQC&lpg=PR9&dq=Don%20Soderquist&pg=PR9#v=onepage&q=Don%20Soderquist&f=false, Thomas Nelson, April 2005, p. 42.
On the Importance of Culture
“When I think about my career, my successes are built on learning from failures.”
Boy Genius Report: "When I think about my career, my successes are built on learning from failures: Microsoft CEO Satya Nadella" https://www.bgr.in/news/when-i-think-about-my-career-my-successes-are-built-on-learning-from-failures-microsoft-ceo-satya-nadella/ (29 December 2015)