“Strategy is about stretching limited resources to fit ambitious aspirations.”

— C.K. Prahalad

C. K. Prahalad, cited in: Don Soderquist (2005), The Wal-Mart Way, p. 178

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C.K. Prahalad 11

Indian academic 1941–2010

Julian Cole (1985) Strategy Consultant

https://www.irishtimes.com/advertising-feature/inside-marketing/mastering-strategy-crucial-for-business-success-1.4394295

“Every now and then a man's mind is stretched by a new idea or sensation, and never shrinks back to its former dimensions. After looking at the Alps, I felt that my mind had been stretched beyond the limits of its elasticity, and fitted so loosely on my old ideas of space that I had to spread these to fit it.”

Oliver Wendell Holmes (1809–1894) Poet, essayist, physician

The Autocrat of the Breakfast Table (1858)

“Having conflicting goals, dedicating resources to unconnected targets, and accommodating incompatible interests are the luxuries of the rich and powerful, but they make for bad strategy. Despite this, most organizations will not create focused strategies. Instead, they will generate laundry lists of desirable outcomes and, at the same time, ignore the need for genuine competence in coordinating and focusing their resources. Good strategy requires leaders who are willing and able to say no to a wide variety of actions and interests. Strategy is at least as much about what an organization does not do as it is about what it does.”

Richard Rumelt (1942) American economist

Source: Good Strategy Bad Strategy, 2011, p. 20

“If your aspirations are not greater than your resources, you’re not an entrepreneur.”

C.K. Prahalad (1941–2010) Indian academic

C.K. Prahlad in: Art Kleiner, " The Life’s Work of a Thought Leader http://www.strategy-business.com/article/00043?gko=bcd57," in: Strategy & Business, August 9, 2010.

“This is a small country with limited resources. Can we afford the time spent on endless debates about ethnicity and identity?”

Joni Madraiwiwi (1957–2016) Fijian politician

Opening address to the Tourism Forum at the Sheraton Resort, 7 July 2005.

“Freedom stretches only as far as the limits of our consciousness.”

C.G. Jung (1875–1961) Swiss psychiatrist and psychotherapist who founded analytical psychology

Paracelsus the Physician (1942)
Context: No one can flatter himself that he is immune to the spirit of his own epoch, or even that he possesses a full understanding of it. Irrespective of our conscious convictions, each one of us, without exception, being a particle of the general mass, is somewhere attached to, colored by, or even undermined by the spirit which goes through the mass. Freedom stretches only as far as the limits of our consciousness.