“I trust a good deal to common fame, as we all must. If a man has good corn, or wood, or boards, or pigs, to sell, or can make better chairs or knives, crucibles or church organs, than anybody else, you will find a broad hard-beaten road to his house, though it be in the woods.”

—  Ralph Waldo Emerson

February 1855
1820s, Journals (1822–1863)

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Ralph Waldo Emerson photo
Ralph Waldo Emerson 727
American philosopher, essayist, and poet 1803–1882

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Investigations have failed to confirm this in Emerson's writings (John H. Lienhard. "A better moustrap" http://www.uh.edu/engines/epi1163.htm, Engines of our Ingenuity). Also reported as a misattribution in Paul F. Boller, Jr., and John George, They Never Said It: A Book of Fake Quotes, Misquotes, & Misleading Attributions (1989), p. 25. Note that Emerson did say, as noted above, "I trust a good deal to common fame, as we all must. If a man has good corn, or wood, or boards, or pigs, to sell, or can make better chairs or knives, crucibles or church organs, than anybody else, you will find a broad hard-beaten road to his house, though it be in the woods".
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