“Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexity of the environment in which we find ourselves.”

—  Herbert A. Simon

Source: 1960s-1970s, The Sciences of the Artificial, 1969, p. 53.

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Herbert A. Simon 58
American political scientist, economist, sociologist, and p… 1916–2001

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