“Good design is also an act of communication between the designer and the user, except that all the communication has to come about by the appearance of the device itself. The device must explain itself.”
Introduction to the 2002 Edition, p. xi.
The Design of Everyday Things (1988, 2002)
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Donald A. Norman 29
American academic 1935Related quotes

[Pragmatism, William James, Lecture Three: Some Metaphysical Problems Pragmatically Considered, 80-81, Meridian Books, New York, 1955]https://archive.org/stream/in.ernet.dli.2015.114743/2015.114743.Pragmatism-And-Four-Essays-From-The-Meaning-Of-Truth_djvu.txt}}
1900s

"The Singularity," The New Humanists: Science at the Edge (2003)
“Thou poisonest the fair design
Of nature, with unfair device.”
The Dark Angel (1895)
Context: p>The ardour of red flame is thine,
And thine the steely soul of ice:
Thou poisonest the fair design
Of nature, with unfair device.Apples of ashes, golden bright;
Waters of bitterness, how sweet!
O banquet of a foul delight,
Prepared by thee, dark Paraclete!</p

“If science were communism, was it also not possible that communism could itself become a science?”
Attributed to Bernal in: Gary Werskey (1978) The visible college. p. 137