Peter Drucker cytaty

strona 6

„Problemem w moim życiu i w życiu innych ludzi nie jest brak wiedzy, co robić, ale nie robienie tego.”

„Najlepszą metodą przewidywania przyszłości jest jej tworzenie.”

„Z całą pewnością sześć tysięcy lat temu człowiek, który kierował budową piramidy Cheopsa, wiedział więcej od współczesnego dyrektora.”

„Dajcie ludziom swobodę działania, a zaskoczą was swoją pomysłowością.”

„Plany to tylko dobre chęci, chyba że natychmiast przekształcają się w ciężką pracę.”

„Żaden inny obszar nie stwarza tak wspaniałych szans na uwieńczoną sukcesem innowację niż nieoczekiwany sukces.”

„Zysk nie jest wyjaśnieniem, przyczyną czy racjonalną przesłanką zachowań i decyzji biznesowych, lecz raczej testem ich zasadności.”

„Integralność intelektualna to zdolność widzenia świata takim, jakim on jest, a nie takim, jakim chcecie, żeby był.”

„Jedynym celem biznesu jest stworzenie klienta.”

„Zawsze będzie tak, że ktoś stwierdzi, że musi coś sprzedać. Celem marketingu jest sprzedawanie niepotrzebnych rzeczy. Zadaniem marketingu jest poznanie i zrozumienie klienta, jak również zorientowanie się, czy produkt lub usługa odpowiadają jemu i same się sprzedają.”

„Gdy kiedykolwiek dochodzi do jakiegoś osiągnięcia, jest to dziełem – jak się przekonałem – monomaniaka opanowanego obsesją misji.”

„Przywództwo jest przereklamowane. Mieliśmy trzech wielkich przywódców w tym wieku – Hitlera, Stalina i Mao.”

“The citizen of today in every developed country is typically an employee. He works for one of the institutions. He looks to them for his livelihood. He looks to them for his opportunities. He looks to them for access to status and function in society, as well as for personal fulfillment and achievement.
The citizen of 1900 if employed worked for a small family-type operation; the small pop-and-mom store employing a helper or two; the family household; and so on. And of course, the great majority of people in those days, except in the most highly industrialized countries—such as Britain or Belgium—worked on the farm.
Our society has become an employee society. In the early 1900s people asked, “What do you do?””

“Increasingly, politics is not about "who gets what, when, how" but about values, each of them considered to be absolute. Politics is about "the right to life"…It is about the environment. It is about gaining equality for groups alleged to be oppressed…None of these issues is economic. All are fundamentally moral.”

“A primary task of management in the developed countries in the decades ahead will be to make knowledge productive.”

“This new knowledge economy will rely heavily on knowledge workers…. the most striking growth will be in “knowledge technologists:” computer technicians, software designers, analysts in clinical labs, manufacturing technologists, paralegals…. They are not, as a rule, much better paid than traditional skilled workers, but they see themselves as “professionals.” Just as unskilled manual workers in manufacturing were the dominant social and political force in the 20th century, knowledge technologists are likely to become the dominant social—-and perhaps also political—-force over the next decades.”

“Once a year ask the boss, "What do I or my people do that helps you to do your job?" and "What do I or my people do that hampers you?"”

“An organization belongs on a sick list when promotion becomes more important to its people than accomplishment of their job they are in. It is sick when it is more concerned with avoiding mistakes than with taking risks, with counteracting the weaknesses of its members than with building on their strength. But it is sick also when "good human relations" become more important than performance and achievement.”

“The first organization structure in the modern West was laid down in the canon law of the Catholic Church eight hundred years ago.”

“In book subjects a student can only do a student's work. All that can be measured is how well he learns, rather than how well he performs. All he can show is promise.”

“The society of ]]organizations\\ is new-only seventy years ago employees were a small minority in every society.”

“The world economy is not yet a community--not even an economic community…Yet the existence of the "global shopping center" is a fact that cannot be undone. The vision of an economy for all will not be forgotten again.”

“Capitalism as a social order and as a creed is the expression of the belief in economic progress as leading toward the freedom and equality of the individual in a free and open society. Marxism expects this society to result from the abolition of private profit. Capitalism expects the free and equal society to result from the enthronement of private profit as supreme ruler of social behavior…”

“Unless the power of the corporation can be organized on an accepted principle of legitimacy, it will… be taken over by a Central government…”

“Ideas are somewhat like babies--they are born small, immature, and shapeless. They are promise rather than fulfillment. In the innovative company executives do not say, "This is a damn-fool idea." Instead they ask, "What would be needed to make this embryonic, half-baked, foolish idea into something that makes sense, that is an opportunity for us?"”

“Decisions exist only in the present.”

“All economic activity is by definition "high risk." And defending yesterday--that is, not innovating--is far more risky than making tomorrow.”

“"Value added" is a meaningless concept for a retail business, for a bank, for a life insurance company, and for any other business which is not primarily engaged in manufacturing.”

“Culture eats strategy for breakfast.”

“Communication is always "propaganda."”

“There is nothing so useless as doing efficiently that which should not be done at all.”

“Follow effective action with quiet reflection. From the quiet reflection will come even more effective action.”

“The large industrial enterprise is... the representative institution of an industrial society. It determines the individual's view of his society.”

“We have been forced to put a major emphasis on the acquisition of technical knowledge.”

“It is not enough for the economist in a free society to be a good economic craftsman; he must also think and act as a citizen.”

“[C]ollaboration between... divergent systems is possible... only as long as both are stable. ...International security is ...based upon the internal political and social security of each of the Great Powers.”

“There can be no freedom if one man or one group of men... is assumed... inherently perfect or perfectible. Its claim to perfection or perfectibility is a claim to absolute rule.”

“[T]he basic decisions are... about aims... what is desirable... the greater good or the lesser evil in the case of conflicting aims... what sacrifice we are willing to make for a certain achievement, and at what point the sacrifice outweighs the advantages.”

“[T]he Western European democracies... will be forced into totalitarianism unless they produce a noneconomic society striving for the freedom and equality of the individual.”

“[J]ustification of power must be the central problem. For it is through this problem alone that freedom and equality—or... justice—can be projected into the social and political reality... But to fascism the problem does not even exist except as a ridiculous relic of "Jewish liberalism."”

“We spend a lot of time teaching leaders what to do. We don’t spend enough time teaching leaders what to stop. Half the leaders I have met don’t need to learn what to do. They need to learn what to stop.”