“Don't find customers for your products, find products for your customers.”
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Seth Godin 37
American entrepreneur, author and public speaker 1960Related quotes

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)

“Your product is a starting point. A loyal customer is the goal.”
Lift Me UP! Service With A Smile (2005)

“Building your product is easy. The hard part is getting customers.”
Source: The Startup Owner’s Manual (2012), p. 147.

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)

“I don't think anyone has done a [tablet] product that I see customers wanting.”
Here's Why Surface Beats Apple's iPad: Ballmer, 25 October 2012, 2014-02-28, CNBC's Squawk Box http://cnbc.com/id/49551054,
2010s

Cited in: Robert W. Price (2001), Internet and Business, 2001-2002. p. 117
Marketing Management: Analysis, Planning, Implementation and Control, 1967
Source: Management and technology, Problems of Progress Industry, 1958, p. 23