“The flaw of target marketing is that it assumes people are indifferent to variety. Suburban white boys won't listen to Rap because supposedly they can't relate to urban black youths hopping around to all beat and no melody. What we get is music segregation on the airwaves and the record racks.”

— Richard Menta

Source Three Lawsuits and a Funeral http://web.archive.org/web/20031217142538/www.mp3newswire.net/stories/2001/funeral.html - 11/30/2001
Quotes from the MP3 Newswire

Adopted from Wikiquote. Last update June 3, 2021. History

Help us to complete the source, original and additional information

Do you have more details about the quote "The flaw of target marketing is that it assumes people are indifferent to variety. Suburban white boys won't listen to …" by Richard Menta?

Richard Menta 10

American journalist

Related quotes

“Like so much of cool hunting, Hilfiger's marketing journey feeds off the alienation at the heart of America's race relations: selling white youth on their fetishization of black style, and black youth on their fetishization of white wealth.”

Naomi Klein (1970) Canadian author and activist

Source: No Logo: Taking Aim at the Brand Bullies 1999, Chapter Five: "The Patriarchy Gets Funky"

“You can't rap, my friend
You're white and you're from Fulham
Please put down the mic
there's no way you can fool them
Don't be stupid, you won't get that far
Turn your back on hip-hop, bruv, and go and play guitar”

Example (musician) (1982) English rapper and singer

"You Can't Rap" (song)
("You Can't rap" - Official video on YouTube) https://www.youtube.com/watch?v=cvCd1Xq0Au4
(+ Lyrics version of "You Can't Rap" on YouTube) https://www.youtube.com/watch?v=bK_3L-9dv_c
Studio albums, What We Made (2007)

“Rap — so many words, so little said. What rap did that was impressive was to show there are so many tone-deaf people out there. All they need is a drum beat and somebody yelling over it and they're happy. There’s an enormous market for people who can't tell one note from another.”

Keith Richards (1943) British rock musician, member of The Rolling Stones

Reported in Jon Blistein, " Keith Richards: Rap Is for 'Tone-Deaf People' http://www.rollingstone.com/music/news/keith-richards-rap-is-for-tone-deaf-people-20150903", Rolling Stone (September 3, 2015).

“Because we are so accustomed to talking about race in terms of black and white, we often fail to recognize and contest expressions of racism that target people of color who are not black.”

Angela Davis Are Prisons Obsolete?

Source: Are Prisons Obsolete? (2003), Chapter Two

“What came first – the music or the misery? Did I listen to the music because I was miserable? Or was I miserable because I listened to the music? Do all those records turn you into a melancholy person?”

Nick Hornby book High Fidelity

Source: High Fidelity

“It's the hip-hop thing to do among the urban youth who play unsuspecting whites like pianos. The youth simply walk up to a car they like, pull a gun, tell the family to get out, steal their jewelry and wallets, and take the car to wreck. Such actions have ballooned in recent months.”

Ron Paul (1935) American politician and physician

Disputed, Newsletters, Ron Paul Political Report

“Segregation was wrong when it was forced by white people, and I believe it is still wrong when it is requested by black people.”

Coretta Scott King (1927–2006) American author, activist, and civil rights leader. Wife of Martin Luther King, Jr.

As quoted in The Last Word : A Treasury of Women's Quotes (1992), by Carolyn Warner, p. 99

“First, please note that we are not focusing here on target-market characterization. The place most crossing-the-chasm marketing segmentation efforts get into trouble is at the beginning, when they focus on a target market or target segment instead of on a target customer.”

Geoffrey Moore book Crossing the Chasm

Source: Crossing the Chasm, 1991, p. 68

“The same crime element that white people are scared of black people are scared of. While they waiting for legislation to pass, we next door to the killer. All them killers they let out, they're in that building. Just because we black, we get along with the killers? What is that? We need protection too.”

Tupac Shakur (1971–1996) rapper and actor

Posthumous attributions, Tupac: Resurrection (2003)
Source: Resurrection, 1971-1996

“What is the market place? Is it the secular city? Is it the factual market place, that is to say the urban inner city? Is it suburbia where all the supermarkets are? No. The market place is simply the soul of man. It is the place where man trades his soul either to God or to the devil or to the 'in between', with indifference, tepidity and complacency.”

Catherine Doherty (1896–1985) Religious order founder; Servant of God

"Living the Mandate", p. 40
The last part of the quote, about those who trade their souls to the 'in between', alludes to Rev 3:15-16.
Unfinished Pilgrimage (1995)

Help us to complete the source, original and additional information

Richard Menta 10

Related quotes

Related topics