“from the beginning, through the
middle years and up to the
end:
too bad, too bad, too bad.”

Steinar's wife
Paradísarheimt (Paradise Reclaimed) (1960)

Shero prior to the 1976 Flyers-Red Army game
This Was Détente, Philly Style, Sports Illustrated, Mulvoy, Mark, 1976-01-19, 2014-02-19 http://sportsillustrated.cnn.com/vault/article/magazine/MAG1090656/index.htm,

Act V, scene 2, 34, line 873.
Eunuchus

Eight or Nine Wise Words About Letter-Writing (1890)

Source: That Summer (1996)
Context: Maybe not, she said as we came to the car. But maybe that isn't so bad. You can't love anyone that way more than once in a lifetime. It's too hard and it hurts too much when it ends. The first boy is always the hardest to get over, Haven. It's just the way the world works.

Variant: Laughter is not a bad beginning for a friendship, and it is the best ending for one.
Source: The Picture of Dorian Gray

Source: Something Deadly This Way Comes

Source: Aleph (2011)
Context: What we aim to do is calm the spirit and get in touch with the source from which everything comes, removing any trace of malice or egotism. If you spend too much time trying to find out what is good or bad about someone else, you’ll forget your own soul and end up exhausted and defeated by the energy you have wasted in judging others.

Melody Maker, 1967-12-09