“SEVENTH, the text of a newspaper must tell the news.
The headlines must tell the news.
The pictures must tell the news.
The subheads and subtitles must tell the news.
Please see that the newspapers perform this function.”

Instructions to E.D. Coblentz (March 1, 1938)

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William Randolph Hearst12

American newspaper publisher 1863–1951

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“Well, I see you got your brand new leopard-skin pill-box hat
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Fran Lebowitz (1950) author and public speaker from the United States

Ruminator Magazine interview with Susannah McNeely (August/September 2005).

“SEVENTH, the text of a newspaper must tell the news.The headlines must tell the news.The pictures must tell the news.The subheads and subtitles must tell the news.Please see that the newspapers perform this function.”

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William Randolph Hearst12

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“SEVENTH, the text of a newspaper must tell the news.
The headlines must tell the news.
The pictures must tell the news.
The subheads and subtitles must tell the news.
Please see that the newspapers perform this function.”