“The essential difference with Builders is that they've found something to do that matters to them and are therefore so passionately engaged, they rise above the personality baggage that would otherwise hold them down. Whatever they are doing has so much meaning to them that the cause itself provides charisma and they plug into it as if it was electrical current.”

— Jerry I. Porras

Jerry Porras, Stewart Emery and Mark Thompson. Success Built to Last: Creating A Life That Matters, Wharton School Publishing, 2006. p. 110

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Jerry I. Porras 6

American writer 1938

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