“ Language performs an essentially social function; it helps us to get along together, to communicate and achieve a great measure of concerted action. Words are signs which have significance by convention, and those people who do not adopt the conventions simply fail to communicate. They do not "get along" and a social force arises which encourages them to achieve the correct associations. ”

—  Colin Cherry

Source: On Human Communication (1957), Language: Science and Aesthetics, p.69

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Colin Cherry 12
British scientist 1914–1979

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