“Half my advertising is wasted but I do not know which half.”

—  William Lever, 1st Viscount Leverhulme

Lord Leverhulme, as cited in: John Sherman Wright, ‎John E. Mertes (1974), Advertising's role in society, p. 78
This quote has also been attributed to John Wanamaker and George Washington Hill

Adopted from Wikiquote. Last update June 3, 2021. History

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William Lever, 1st Viscount Leverhulme photo
William Lever, 1st Viscount Leverhulme 6
English industrialist, philanthropist, and politician 1851–1925

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