"Quotes", The Educated Imagination (1963), Talk 6: The Vocation of Eloquence
Context: The use of cliché [is] the use of ready-made, prefabricated formulas designed to give those who are too lazy think the illusion of thinking... If our aim is only to say what gets by in society, our reactions will become almost completely mechanical. That's the direction cliché takes us in... it's no more a product of a conscious mind than the bark of a dog.
“Design is thinking made visible.”
Kirkham, Pat & Jennifer Bass (2011) Saul Bass: A Life in Film & Design. London: Laurence King
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Saul Bass 4
American graphic designer and filmmaker 1920–1996Related quotes
Abstract
Object‐Oriented Design (2002)
As quoted in The Guts of a New Machine (30 November 2003) https://www.nytimes.com/2003/11/30/magazine/the-guts-of-a-new-machine.html
2000s
God doesn't believe in atheists (2002)
Starck (2006) in: "Starck Ting: March 2006" at starckting.blogspot.com, 2006-03-01
“… I am a New York designer and the things are made in New York…”
New York Times Interview (November 11, 2010)
“As a result, design and perceptual thinking was never developed.”
Iraq? They just need to think it through (2007)
Context: What happened was, 2,400 years ago, the Greek Gang of Three, by whom I mean Aristotle, Plato and Socrates, started to think based on analysis, judgment and knowledge. At the same time, church people, who ran the schools and universities, wanted logic to prove the heretics wrong. As a result, design and perceptual thinking was never developed. People assumed philosophers were doing it and so they blocked anyone else from doing it. But philosophers were not. Philosophers may look out at the world from a stained-glass window, but after a while they stop looking at the world and start looking at the stained glass.