“A good definition of a network is organic behaviour in a technological matrix.”

— Kevin Kelly

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)

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Kevin Kelly 141

American author and editor 1952

Edgar H. Schein (1928) Psychologist

Source: Organizational Culture and Leadership, 1985, p. 12-13

“There's definitely, definitely, definitely, no logic to human behaviour
...
There's no map
And a compass
Wouldn't help at all”

Björk (1965) Icelandic singer-songwriter

"Human Behaviour" (single; 1993)
Songs

“Technology has always been a central variable in organizational theory, informing research and practice. Despite years of investigative effort there is little agreement on the definition and measurement of technology, and no compelling evidence on the precise role of technology in organizational affairs. I will argue that the divergent definitions and opposing perspectives associated with technological research have limited our understanding of how technology interacts with organizations, and that these incompatibilities cannot be resolved by mutual concession. What is needed is a reconstruction of the concept of technology, which fundamentally re-examines our current notions of technology and its role in organizations.”

Wanda Orlikowski American computer scientist

Source: "The duality of technology" 1992, p. 389

“Everyday we see evidence of biological growth in technological systems. This is one of the marks of the network economy: that biology has taken root in technology. And this is one of the reasons why networks change everything.”

Kevin Kelly (1952) American author and editor

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)

“the Internet is the technological basis for the organizational form of the Information Age: the network.”

Manuel Castells (1942) Spanish sociologist (b.1942)

Opening, The Network is the Message, p. 1
The Internet Galaxy - Reflections on the Internet, Business, and Society (2001)

“A fundamental change is taking place in the nature and application of technology in business, a change with profound and far-reaching implications for companies of every size and shape. A multimillion dollar research program conducted by the DMR Group, Inc., studied more than 4,500 organizations in North America, Europe, and the Far East to investigate the nature and impact of changes in technology. The synthesis and analysis of this information indicate that information technology is going through its first paradigm shift. Driven by the demands of the competitive business environment and profound changes in the nature of computers, the information age is evolving into a second era. Computing platforms in most organizations today are not able to deliver the goods for corporate rebirth. It is only through open network computing that the open networked client/server enterprise can be achieved. In nontechnical language this book shows managers and professionals how to take immediate action for the short-term benefits of the new technology while positioning their organizations for long-term growth and transformation…”

Don Tapscott (1947) Canadian businessman

Don Tapscott and Art Caston (1993) Paradigm Shift: The New Promise of Information Technology. McGraw Hill, Inc. Abstract

“In the past, an innovationÕs momentum indicated significance. Now, in the network environment, where biological behaviour reigns, significance precedes momentum.”

Kevin Kelly (1952) American author and editor

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)

“Our exploration of emergent social structures across domains of human activity and experience leads to an over-arching conclusion: as an historical trend, dominant functions and processes in the Information Age are increasingly organized around networks. Networks constitute the new social morphology of our societies, and the diffusion of networking logic substantially modifies the operation and outcomes in processes of production, experience, power, and culture. While the networking form of social organization has existed in other times and spaces, the new information technology paradigm provides the material basis for its pervasive expansion throughout the entire social structure.”

Manuel Castells (1942) Spanish sociologist (b.1942)

Source: The Rise of the Network Society, 1996, p. 500

“Realpolitik does not disappear in the Information Age. But it remains state-centric, in an era organized around networks, including networks of states.”

Manuel Castells (1942) Spanish sociologist (b.1942)

Source: The Internet Galaxy - Reflections on the Internet, Business, and Society (2001), Chapter 5, Computer Networks and Civil Society, p. 160

“The only organization capable of unprejudiced growth, or unguided learning, is a network.”

Kevin Kelly (1952) American author and editor

Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995)

“A good definition of a network is organic behaviour in a technological matrix.”

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Kevin Kelly 141

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