“A good technical writer, trying not to be obvious about it, but says everything twice: formally and informally. Or maybe three times.”

“Try a thing you haven't done three times. Once to get over the fear of doing it. Twice to learn how to do it. And a third time to figure out whether you like it or not.”

“The real writers are tenacious creatures, and they found a way long before there were writers workshops and creative writing courses in the universities. In the absence of formal frameworks, personal initiatives and informal frameworks become more important.”

“Writers don't write from experience, although many are hesitant to admit that they don't…. If you wrote from experience, you'd get maybe one book, maybe three poems. Writers write from empathy.”

“Quality means meeting customers' (agreed) requirements, formal and informal, at lowest cost, first time every time.”

“That's the writer's game: everything is about us.”

“A writer needs four things to achieve greatness, Pasquale: desire, disappointment, and the sea.”
“That’s only three.”
Alvis finished his wine. “You have to do disappointment twice.”

“Thanks for the times
That you've given me.
The memories are all in my mind.
And now that we've come
To the end of our rainbow,
There's something
I must say out loud.
You're once, twice
Three times a lady.”

“Try to say nothing negative about anybody.
a) for three days
b) for forty-five days
c) for three months

See what happens to your life.”

“Everything that happens once can never happen again. But everything that happens twice will surely happen a third time.”