“Without competitors there would be no need for strategy,”

— Kenichi Ohmae

Source: The Mind Of The Strategist, 1982, p. 36
Context: Without competitors there would be no need for strategy, for the sole purpose of strategic planning is to enable the company to gain, as efficiently as possible, a sustainable edge over its competitors. Corporate strategy, thus, implies an attempt to alter a company's strength relative to that of its competitors in the most efficient way.

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Kenichi Ohmae10

Japanese academic 1943

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“Without competitors there would be no need for strategy,”

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Kenichi Ohmae10

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