“In business as on the battlefield, the object of strategy is to bring about the conditions most favorable to one's own side,”

—  Kenichi Ohmae

Source: The Mind Of The Strategist, 1982, p. 12-13
Context: In business as on the battlefield, the object of strategy is to bring about the conditions most favorable to one's own side, judging precisely the right moment to attack or withdraw and always assessing the limits of compromise correctly. Besides the habit of analysis, what marks the mind of the strategist is an intellectual elasticity or flexibility that enables him to come up with realistic responses to changing situations, not simply to discriminate with great precision among different shades of gray.

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Kenichi Ohmae photo
Kenichi Ohmae10
Japanese academic 1943

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