“I firmly believe that any organization, in order to survive and achieve success, must have a sound set of beliefs on which it premises all its policies and actions.
Next I believe that the most important single factor in corporate success is faithful adherence to those beliefs.
And, finally I believe if an organization is to meet the challenge of a changing world, it must be prepared to change everything about itself except those beliefs as it moves through corporate life.
Basic philosophy, spirit and drive of an organization have far more to do with its relative achievements than do technological or economic resources, organizational structure, innovation and timing…”

— Thomas Watson, Jr.

Watson, Jr. (1962) as cited in: Heather Clark, John Chandler, Jim Barry (1994) Organisation and Identities: : Text and Readings in Organizational Behaviour. p. 355.

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Thomas Watson, Jr.7

American businessman and diplomat 1914–1993

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Context: There are metaphysical problems, which cannot be disposed of by declaring them meaningless. For, as I have repeatedly said, they are "beyond physics" indeed and demand an act of faith. We have to accept this fact to be honest. There are two objectionable types of believers: those who believe the incredible and those who believe that "belief" must be discarded and replaced by "the scientific method."

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