
Source: Are We Victims of Propaganda, Our Invisible Masters: A Debate with Edward Bernays (1929), p. 142
A. Wayne Wymore (1972) Systems Engineering Methodology for Interdisciplinary Teams. Department of Systems Engineering, The University of Arizona; As cited in: J.C. Heckman (1973, p. 39).
Source: Are We Victims of Propaganda, Our Invisible Masters: A Debate with Edward Bernays (1929), p. 142
“Very often design is the most immediate way of defining what products become in people's minds.”
In an interview for the BBC (January 2002)
Energy Flow in Biology: Biological Organization as a Problem in Thermal Physics (1968), p. 2.
Italics are in the original. Later quoted on the inside front cover of The Last Whole Earth Catalog.
Source: Definition of System, 1956, p. 18: Introduction
Source: The Causal Texture of Organizational Environments (1963), p. 21.
Source: The Ethics of Freedom (1973 - 1974), p. 397
Context: When we speak of dialogue with the sovereign, it seems to me that this can be definitely initiated only on the basis of the greatest possible intransigence, for power today is completely alien to any real discussion. It is true that discussion is allowed within the system. But the quarrels between right and left seem to me completely futile, for in every possible way they simply lead to an enhancement of the power of the state.
Democracy is a mere trap with the party system as it is and a bureaucracy that cannot be altered. Discussion may go on about taxes and the improvement of social services. But power is totally deaf to the individual, indifferent to the interests of freedom, and ignorant of the true concerns of the nation. Only a radical opposition, i. e., an attack on the root of the situation, can engage it in authentic dialogue.
Source: Specification of Digital Systems (1978), p. 29
Source: Brecht on Theatre: The Development of an Aesthetic