Adrian Slywotzky: Company

“Market share was the grand old metric, the guiding light, the compass of the product-centric age. Companies focused on improving their product and building economies of scale. This product-centric thinking led to the battle cry: "Get more market share and the profit will follow."”

Adrian Slywotzky

Source: The Profit Zone (2007), p. 3.

Age , Thinking , Light , Cry

“The new rules of competition require managers to start by asking what's important to their customers and where the company can make new money. Then, they need to reinvent their businesses to create the next profit zones.”

Adrian Slywotzky

Attributed to Slywotzky and Morrison in: John A. Byrne (1998) " Go where the money is http://www.businessweek.com/1998/04/b3562033.htm" at businessweek.com. Jan. 15, 1998.

Money , Business

“"Be in high-growth markets." In the old economic order, in the age of market share, volume growth was a guarantor of success. Growth was what we were taught to pursue. It created higher profits for all, including market share laggards, companies with poor business designs, and companies that were poorly managed. A rising tide raised all boats. One manager articulated the classic view: "There are no management problems that volume growth can't solve. Even if we manage poorly, rising revenue helps cover the mistakes we made."”

Adrian Slywotzky

Source: The Profit Zone (2007), p. 5.

Age , Business , Problem , Success

“Adrian Slywotzky believes the Internet will overturn the inefficient push model of supplier-customer interaction. He predicts that in all sorts of markets, customers will use choiceboards—interactive, on-line systems that let people design their own products by choosing from a menu of attributes, prices, and delivery options. And he explores how the shifting role of the customer—from passive recipient to active designer—will change the way companies compete.”

Adrian Slywotzky

Adrian J. Slywotzky, Clayton M. Christensen, Richard S. Tedlow, Nicholas G. Carr (2000) "The future of commerce." Harvard Business Review Vol 78.1. p. 39-53. ( abstract http://hbr.org/product/future-of-commerce-hbr-onpoint-enhanced-edition/an/4681-PDF-ENG).

People , Way , Change

“Today, as change speeds up, it’s even more important to anticipate how your company’s strategic landscape is changing. It won’t help you to predict the future with 100% accuracy. But it will prepare you to exploit change.”

Adrian Slywotzky

Source: Profit Patterns (1999), p. 2.

Change , Future , Help , Speed

“The profit zone is the area of your economic neighborhood where you are allowed to earn a profit. To reach and operate in the profit zone is the goal of every company.”

Adrian Slywotzky

Source: The Profit Zone (2007), p. 3.