“Market share was the grand old metric, the guiding light, the compass of the product-centric age. Companies focused on improving their product and building economies of scale. This product-centric thinking led to the battle cry: "Get more market share and the profit will follow."”

—  Adrian Slywotzky

Source: The Profit Zone (2007), p. 3.

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Adrian Slywotzky11
American economist 1951

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