“The ever-increasing cattle population is wreaking havoc on the earth's ecosystems, destroying habitats on six continents. Cattle raising is a primary factor in the destruction of the world's remaining tropical rain forests. … Cattle are also a major cause of global warming. … The devastating environmental, economic, and human toll of maintaining a worldwide cattle complex is little discussed in public policy circles. … Yet, cattle production and beef consumption now rank among the gravest threats to the future well-being of the earth and its human population.” Jeremy Rifkin book Beyond Beef: The Rise and Fall of the Cattle Culture Source: Beyond Beef: The Rise and Fall of the Cattle Culture (1992), pp. 1-2
“The real story of how the west was won bears little resemblance to the storybook accounts handed down to generations of young Americans. Behind the facade of frontier heroism and cowboy bravado, of civilizing forces and homespun values, lies a quite different tale: a saga of ecocide and genocide, of forced enclosures of land and people, and the expropriation of an entire subcontinent for the exclusive benefit of a privileged few.” Jeremy Rifkin book Beyond Beef: The Rise and Fall of the Cattle Culture Source: Beyond Beef: The Rise and Fall of the Cattle Culture (1992), p. 107
“The societal decision to reduce beef will profoundly affect the economics of human survival in the coming century. In the new world that is coming, millions of human beings will voluntarily choose to eat lower on the food chain so that millions of others may obtain the minimum food calories they need to sustain their lives. This grand redistribution of the earth's bounty, the most far-reaching in history, will unite the human race in a new fraternal bond. A new species awareness will begin where the rich meet the poor on the descending rungs of the world's protein ladder. The decision to eat further down on the planet's food chain will force a wholesale reassessment of the entire grain-fed meat complex ranging from factory farm chickens to hogs. The collapse of the global cattle complex will likely precipitate a chain reaction, resulting in the elimination of other grain-fed meats from the human diet. The dissolution of the commercial cattle complex will spare the rich and might help save the poor. Eliminating grain-fed beef and eating lower on the food chain will dramatically reduce the incidence of heart disease, cancer, and diabetes.” Jeremy Rifkin book Beyond Beef: The Rise and Fall of the Cattle Culture Source: Beyond Beef: The Rise and Fall of the Cattle Culture (1992), p. 290
“It seems disingenuous for the intellectual elite of the first world to dwell on the subject of too many babies being born in the second- and third-world nations while virtually ignoring the overpopulation of cattle and the realities of a food chain that robs the poor of sustenance to feed the rich a steady diet of grain-fed meat. The transition of world agriculture from food grain to feed grains represents a new form of human evil, whose consequences may be far greater and longer-lasting than any past examples of violence inflicted by men against their fellow human beings.” Jeremy Rifkin book Beyond Beef: The Rise and Fall of the Cattle Culture Source: Beyond Beef: The Rise and Fall of the Cattle Culture (1992), pp. 159-160