“A logo is not a brand—it's only a symbol for a brand. A brand is much more than a logo.”

Last update Aug. 11, 2022. History

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Do you have more details about the quote "A logo is not a brand—it's only a symbol for a brand. A brand is much more than a logo." by Marty Neumeier?
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Marty Neumeier 1
American writer 1947

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