“Logos are the graphic extension of the internal realities of a company.”

—  Saul Bass

Last update Aug. 11, 2022. History

Help us to complete the source, original and additional information

Do you have more details about the quote "Logos are the graphic extension of the internal realities of a company." by Saul Bass?
Saul Bass photo
Saul Bass4
American graphic designer and filmmaker 1920–1996

Related quotes

Marilyn Ferguson photo

“The global village is a reality. We are joined by satellite, supersonic travel, four thousand international meetings each year, tens of thousands of multinational companies, international organizations and newsletters and journals, even an emergent pan-culture of music, movies, art, humor.”

Marilyn Ferguson (1938–2008) American writer

The Aquarian Conspiracy (1980), Chapter Thirteen, The Whole- Earth Conspiracy

Edward Gibbon photo

“On the approach of spring I withdraw without reluctance from the noisy and extensive scene of crowds without company, and dissipation without pleasure.”

Edward Gibbon (1737–1794) English historian and Member of Parliament

Vol. i. p. 116.
Memoirs (1796)

Johannes Grenzfurthner photo

“Companies like Nike already use Graffiti as a standard variety in their marketing campaigns and the first people who read Naomi Klein's 'No Logo' were marketing gurus who wanted to know what they shouldn't do.”

Johannes Grenzfurthner (1975) Austrian artist, writer, curator, and theatre and film director

talking about Guerilla Communication strategies in "Urban Hacking" http://www.transcript-verlag.de/ts1536/ts1536.php, transkript, p. 106

Naomi Klein photo

“The title No Logo is not meant to be read as a literal slogan (as in No More Logos!), or a post-logo logo (there is already a No Logo clothing line, or so I'm told). Rather, it is an attempt to capture an Anticorporate attitude I see emerging among many young activists. This book is hinged on a simple hypothesis: that as more people discover the brand-name secrets of the global logo web, their outrage will fuel the next big political movement, a vast wave of opposition squarely targeting transnational corporations, particularly those with very high name-brand recognition.”

Naomi Klein (1970) Canadian author and activist

Introduction, "A Web of Brands"
No Logo: Taking Aim at the Brand Bullies 1999

“Everything in this world is ‘PHURO’ – transient. It has no reality. True reality is to proceed on the path of truth, to keep the company of saintly people, and to render service to men.”

Haidakhan Babaji teacher in northern India

Inspiration
Source: The Teachings of Babaji, 31 August 1983.

William A. Dembski photo

“The mechanical philosophy was ever blind to this fact. Intelligent design, on the other hand, readily embraces the sacramental nature of physical reality. Indeed, intelligent design is just the Logos theology of John's Gospel restated in the idiom of information theory.”

William A. Dembski (1960) American intelligent design advocate

with A., Kushiner, James M., (editors),[2001, Signs of intelligence: understanding intelligent design, Brazos Press, Grand Rapids, Mich., 1587430045, [BL263.S54, 2001], 00067612]
2000s

“A logo doesn’t sell directly, it identifies.”

Paul Rand (1914–1996) American graphic designer

Viktor E. Frankl photo

“It is true, Logotherapy, deals with the Logos; it deals with Meaning.”

Viktor E. Frankl (1905–1997) Austrian neurologist and psychiatrist, and Holocaust survivor

Man's Search for Ultimate Meaning (1997)
Context: It is true, Logotherapy, deals with the Logos; it deals with Meaning. Specifically I see Logotherapy in helping others to see meaning in life. But we cannot “give” meaning to the life of others. And if this is true of meaning per se, how much does it hold for Ultimate Meaning?

Sagi Haviv photo

“A logo is the period at the end of a sentence, not the sentence itself.”

Sagi Haviv (1974) Israeli graphic designer

Related topics