“We need to change the meat, because we aren’t going to change human nature.”

— Bruce Friedrich

Quoted in Nathaniel Popper, This Animal Activist Used to Get in Your Face. Now He’s Going After Your Palate. https://www.nytimes.com/2019/03/12/technology/bruce-friedrich-animal-activist.html, New York Times, March 2019

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Bruce Friedrich 6

Member of People for the Ethical Treatment of Animals 1969

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“We need to change the meat, because we aren’t going to change human nature.”

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