“Success is empty if you arrive at the finish line alone. The best reward is to get there surrounded by winners. The more winners you can bring with you-whether they are employees, customers, shareholders-the more gratifying the victory.”

“For me these things are like an onion, as you discover more layers, you cry even more. There are no winners in wars, only blood and losers.”

“Has that line ever worked for anyone?”
“I’m not feeding you lines. I mean every word.”
…
“Day One of my life was the day I met you.”
“Okay, that’s a winner. You can put it in.”

“Winners understand why customers buy.”

“Great fit and synergism for both companies and excellent outcome for employees, customers and shareholders.”

“Sometimes the things we want most are the hardest to get. That means you need to be even more determined to succeed. That's what it takes to be a winner. You have to want it bad enough to stick with it no matter how tough things get.”

“Here's the pitch…Swing and a fly ball, you want another winner here? Coleman going to it … YOU GOT IT! That's a winner! 6–0 Cardinals!”

“The lottery is similar to inheritance. The winner gets more than he deserves, plunging the economy into chaos.”

“You can never quit. Winners never quit, and quitters never win.”

“You cannot allow your desire to be a winner to be diminished by achieving success before and I believe there is room for improvement in every sportsman.”