“Ideas are somewhat like babies--they are born small, immature, and shapeless. They are promise rather than fulfillment. In the innovative company executives do not say, "This is a damn-fool idea." Instead they ask, "What would be needed to make this embryonic, half-baked, foolish idea into something that makes sense, that is an opportunity for us?"”

In notes to Anita Pollitzer, Abiquiu, New Mexico, (after February, 1968); as quoted in The Complete Correspondence of Georgia O’Keeffe & Anita Pollitzer, ed. Clive Giboire, Touchstone Books, Simon & Schuster Inc., New York, 1990, p. 324
1960s

Source: Meditations in Wall Street (1940), p. 69

Fast Company interview (2011)
Context: I do think that speed is part of the innovation process. If ideas aren't built on with a sense of urgency, time can pass you by.
This isn't just a problem for the government. It's a problem for everyone: The difficulty of making new ideas broadly available. And yet some ideas move quickly. Look at the progression of radio, television, the Internet, the iPod, Facebook. The acceleration in getting to millions of users has gone from 38 years to less than 4. That's something that we've paid a lot of attention to: How do we increase the speed at DARPA?

As quoted in The Cynic's Breviary : Maxims and Anecdotes from Nicolas de Chamfort (1902) as translated by William G. Hutchison, p. 37

Sometimes attributed to Ackerman this actually originates with Nicolas Chamfort, as quoted in The Cynic's Breviary : Maxims and Anecdotes from Nicolas de Chamfort (1902) as translated by William G. Hutchison, p. 37
Misattributed

Balestrero (2008) quoted in: "America the Innovator The New Rules for Global Market Growth" http://www.forbesspecialsections.com/SectionPDFs/PMIAmericaInnov.pdf By Karen A. Edelman. Forbes : A Special Advertising Section. Accessed 3 Dec 2008.
2000s

Session 388, Page 158
The Early Sessions: Sessions 1-42, 1997, The Early Sessions: Book 8

Interview with Conrad Bodman, curator at the Barbican Arts Centre (2001)
Context: Ideas must be put to the test. That's why we make things, otherwise they would be no more than ideas. There is often a huge difference between an idea and its realisation. I've had what I thought were great ideas that just didn't work. Sometimes it's difficult to say if something has worked or not. Photography is a way of putting distance between myself and the work which sometimes helps me to see more clearly what it is that I have made.

Source: Artists talks 1969 – 1977, p. 12