Source: The transformation of corporate control, 1993, p. 234
“Marketing is far too important to be left only to the marketing department!.”
David Packard cited in Philip Kotler (2000), Marketing Management, Millenium Edition. p. 13
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David Packard 6
American electrical engineer, co-founder of Hewlett-Packard… 1912–1996Related quotes

Source: The Other Side Of The Coin (2008), Chapter 9, Square Versus Oblong, p. 284

“Democracy is acceptable to neo-liberals only in so far as it does not contradict the free market.”
Source: Bad Samaritans: The Myth of Free Trade and the Secret History of Capitalism (2008), Ch. 8, Democracy and the free market, p. 176

“If there was a market in mass-produced portable nuclear weapons, we'd market them, too.”
Quoted in the New York Times, September 28, 1987, from an earlier public speech. http://www.nytimes.com/1987/09/26/business/amstrad-plots-a-us-invasion.html?pagewanted=all.

“The only thing of importance, when we depart, will be the traces of love we have left behind.”

“Corruption exists because there is too much, not too little, market.”
Prologue, p. 18
Bad Samaritans: The Myth of Free Trade and the Secret History of Capitalism (2008)
Variant: Corruption often exists because there are too many market forces, not too few.

“If cryonics were a scam it would have far better marketing and be far more popular.”
A comment on reddit (2009) http://www.reddit.com/r/atheism/comments/7g5ea/if_you_dont_believe_in_god_or_an_afterlife_would/c06ktil

New millennium, An Enjoyable Life Puzzling Over Modern Finance Theory, 2009