“We keep a change in place by helping to create a new, supportive, and sufficiently strong organizational culture.”

Step 8, p. 161
The Heart of Change, (2002)

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John P. Kotter 26
author of The heart of Change 1947

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“Change is strong, but habit is strong too; and you cannot change the old for new, like a garment.”

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Context: There is a village in the wood, two or three miles from here — there was an abbey there once. But there is nothing left of the abbey but its crumbling walls, and it serves only for a burying-ground and for sentimental picnic parties. I was there to-day; I sat there a long time, I do not know how long — I was not conscious of the place. I was listening to what it was saying to me. I will write it down and look at it, and you shall look at it: an odd enough subject for a Christian ruin to choose — it began to talk about paganism. "Do you know what paganism means? " it said. Pagani, Pagans, the old country villagers. In all history there is no more touching word than that one of Pagan.
'In the great cities, where men gather in their crowds and the work of the world is done, and the fate of the world is determined, there it is that the ideas of succeeding eras breed and grow and gather form and power, and grave out the moulds for the stamp of after ages. There it was, in those old Roman times, that the new faith rose in its strength, with its churches, its lecture-rooms, its societies. It threw down the gorgeous temples, it burnt their carved cedar work, it defiled the altars and scattered the ashes to the winds. The statues were sanctified and made the images of saints, the augurs' colleges were rudely violated, and they who were still faithful were offered up as martyrs, or scattered as wanderers over the face of the earth, and the old gods were expelled from their old dominion — the divinity of nature before the divinity of man. … Change is strong, but habit is strong too; and you cannot change the old for new, like a garment. Far out in the country, in the woods, in the villages, for a few more centuries, the deposed gods still found a refuge in the simple minds of simple men, who were contented to walk in the ways of their fathers — to believe where they had believed, to pray where they had prayed. What was it to these, the pomp of the gorgeous worship, the hierarchy of saints, the proud cathedral, and the thoughts which shook mankind? Did not the sky bend over them as of old in its calm beauty, the sun roll on the same old path, and give them light and warmth and happy sunny hearts? The star-gods still watched them as they slept — why should they turn away? why seek for newer guardians? Year by year the earth put on her robes of leaves and sweetest flowers — the rich harvests waved over the corn-fields, and the fruit-trees and the vineyards travailed as of old; winter and summer, spring and autumn, rain and sunshine, day and night, moving on in their never-ending harmony of change. The gods of their fathers had given their fathers these good things; had their power waxed slack? Was not their powerful hand stretched out still? Pan, almighty Pan! He had given, and he gave still.

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“For many years we Communists have struggled for a cultural revolution as well as for a political and economic revolution, and our aim is to build a new society and a new state for the Chinese nation. That new society and new state will have not only a new politics and a new economy but a new culture. In other words, not only do we want to change a China that is politically oppressed and economically exploited into a China that is politically free and economically prosperous, we also want to change the China which is being kept ignorant and backward under the sway of the old culture into an enlightened and progressive China under the sway of a new culture. In short, we want to build a new China. Our aim in the cultural sphere is to build a new Chinese national culture.”

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Original: (zh-CN) 我们共产党人,多年以来,不但为中国的政治革命和经济革命而奋斗,而且为中国的文化革命而奋斗;一切这些的目的,在于建设一个中华民族的新社会和新国家。在这个新社会和新国家中,不但有新政治、新经济,而且有新文化。这就是说,我们不但要把一个政治上受压迫、经济上受剥削的中国,变为一个政治上自由和经济上繁荣的中国,而且要把一个被旧文化统治因而愚昧落后的中国,变为一个被新文化统治因而文明先进的中国。一句话,我们要建立一个新中国。建立中华民族的新文化,这就是我们在文化领域中的目的。

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