“What we mean by information — the elementary unit of information — is a difference which makes a difference, and it is able to make a difference because the neural pathways along which it travels and is continually transformed are themselves provided with energy. The pathways are ready to be triggered. We may even say that the question is already implicit in them.”

—  Gregory Bateson , book Steps to an Ecology of Mind

Source: Steps to an Ecology of Mind (1972), p. 459, Chapter " Form, Substance and Difference http://www.rawpaint.com/library/bateson/formsubstancedifference.html#Anchor-39583"

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Gregory Bateson 49
English anthropologist, social scientist, linguist, visual … 1904–1980

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