“Past and future are but two aspects of behavior, the past being the persistent modifications in the behaving organism, and the future the controlling direction or pattern imposed upon the unfolding behavior according to those persistent modifications.”
Lawrence Kelso Frank (1948) Society as the Patient: Essays on Culture & Personality. p. 351; as cited in: Betsy Caton Goss (1991) Accounting quality and dispersion of financial analysts. p. 15
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Lawrence K. Frank 12
American cyberneticist 1890–1968Related quotes
“I like maxims that don't encourage behavior modification.
-Calvin”
19 Jan 91
Attack of the Deranged Mutant Killer Monster Snow Goons
Source: The Complete Calvin and Hobbes

Source: The Nature of Personal Reality (1974), p. 359 Session 654
Source: A social information processing approach to job attitudes and task design. 1978, p. 226

Poetry and Anarchism (1938)
Literary Quotes
Kenneth Boulding in the foreword of: Fred Polak (1972) The image of the future http://storyfieldteam.pbworks.com/f/the-image-of-the-future.pdf, p. V
1970s

"On the Tendency of Varieties to Depart Indefinitely From the Original Type" (1858).
Context: The powerful retractile talons of the falcon- and the cat-tribes have not been produced or increased by the volition of those animals; but among the different varieties which occurred in the earlier and less highly organized forms of these groups, those always survived longest which had the greatest facilities for seizing their prey. Neither did the giraffe acquire its long neck by desiring to reach the foliage of the more lofty shrubs, and constantly stretching its neck for the purpose, but because any varieties which occurred among its antitypes with a longer neck than usual at once secured a fresh range of pasture over the same ground as their shorter-necked companions, and on the first scarcity of food were thereby enabled to outlive them. [... ] We believe we have now shown that there is a tendency in nature to the continued progression of certain classes of varieties further and further from the original type - a progression to which there appears no reason to assign any definite limits - and that the same principle which produces this result in a state of nature will also explain why domestic varieties have a tendency to revert to the original type. This progression, by minute steps, in various directions, but always checked and balanced by the necessary conditions, subject to which alone existence can be preserved, may, it is believed, be followed out so as to agree with all the phenomena presented by organized beings, their extinction and succession in past ages, and all the extraordinary modifications of form, instinct, and habits which they exhibit.