“Innovative e-business projects start with a design of the e-business model. We often encounter the view, in research as well as industry practice, that an e-business model is similar to a business process model, and so can be specified using UML activity diagrams or Petri nets. In this paper, we explain why this is a misunderstanding. The root cause is that a business model is not about process but about value exchanged between actors. Failure to make this separation of concerns leads to poor business decision-making and inadequate business requirements.”

— Hans van Vliet

Jaap Gordijn, Hans Akkermans, and Hans Van Vliet. "Business modelling is not process modelling." International Conference on Conceptual Modeling. Springer Berlin Heidelberg, 2000. Abstract

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Hans van Vliet5

Dutch computer scientist 1949

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Hans van Vliet5

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