“In addition to vision-level BHAGs [shorthand for Big, Hairy, Audacious Goals], an envisioned future needs what we call vivid description – that is, a vibrant, engaging, and specific description of what it will be like to achieve the BHAG. Think of it as translating the vision from words into pictures, of creating an image that people can carry around in their heads. It is a question of painting a picture with your words. Picture painting is essential for making the 10-to-30- year BHAG tangible in people’s minds.”

Source: "Building your company's vision," 1996, p. 74

Adopted from Wikiquote. Last update June 3, 2021. History

Help us to complete the source, original and additional information

Do you have more details about the quote "In addition to vision-level BHAGs [shorthand for Big, Hairy, Audacious Goals], an envisioned future needs what we call …" by Jerry I. Porras?
Jerry I. Porras photo
Jerry I. Porras 6
American writer 1938

Related quotes

Pablo Picasso photo
Franz Marc photo
Seth Godin photo

“The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there.
People will follow.”

Seth Godin (1960) American entrepreneur, author and public speaker

Source: Tribes: We Need You to Lead Us

Don Soderquist photo

“The role of the leader, then, is to paint a picture of that vision in such a way that those he or she is leading will embrace it and make it their own. In that way, all of the energies of the organization are focused on the same objective. That’s when vision happens.”

Don Soderquist (1934–2016)

Don Soderquist “ The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company https://books.google.com/books?id=mIxwVLXdyjQC&lpg=PR9&dq=Don%20Soderquist&pg=PR9#v=onepage&q=Don%20Soderquist&f=false, Thomas Nelson, April 2005, p. 21-22.
On Having a Personal Mission and Vision

Leopold Stokowski photo

“A painter paints his pictures on canvas. But musicians paint their pictures on silence.”

Leopold Stokowski (1882–1977) British conductor

Addressing an audience at Carnegie Hall, as quoted in The New York Times (11 May 1967); often this is quoted without the humorous final sentence.
Context: A painter paints his pictures on canvas. But musicians paint their pictures on silence. We provide the music, and you provide the silence.

Etty Hillesum photo
Clayton M. Christensen photo

“[Descriptive research provides] an accurate description or picture of the status or characteristics of a situation or phenomenon.”

Clayton M. Christensen (1952–2020) Mormon academic

Johnson & Christensen (2004) Seeing What's Next. p. 302 as cited in: L.M. DeBruhl (2006) Leave No Parent Behind. p. 9
2000s

Mark Rothko photo
Peter Greenaway photo

Related topics