
“I want to build this business as long as the customers will keep eating my sandwiches.”
Interview with The News-Gazette http://www.news-gazette.com/news/local/2017-10-07/jimmy-johns-founder-ready-head-great-white-north.html
Lift Me UP! Service With A Smile (2005)
“I want to build this business as long as the customers will keep eating my sandwiches.”
Interview with The News-Gazette http://www.news-gazette.com/news/local/2017-10-07/jimmy-johns-founder-ready-head-great-white-north.html
Source: Marketing Myopia, 1960, p. 20-21
“The purpose of business is to create and keep a customer.”
Variant: There is only one valid definition of a business purpose: to create a customer.
Source: 1930s- 1950s, The Practice of Management (1954), p. 37
“Customers don't ask to see your business plan.”
Not All Who Wander Are Lost, K&S Ranch, 2010, p. 40.
“No business plan survives its first contact with customers.”
Source: The Startup Owner’s Manual (2012), p. 53.
“There is only one valid definition of a business purpose: to create a customer.”
Source: 1930s- 1950s, The Practice of Management (1954), p. 37
Don Soderquist “ The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company https://books.google.com/books?id=mIxwVLXdyjQC&lpg=PR9&dq=Don%20Soderquist&pg=PR9#v=onepage&q=Don%20Soderquist&f=false, Thomas Nelson, April 2005, p. 81.
On working hard
Source: "Corporate social responsibility in business-to-business markets", 2013, p. 54; Article abstract
“Industrial design keeps the customer happy, his client in the black and the designer busy.”
Raymond Loewy (ca. 1949); Cited in: Paul Greenhalgh (1993) Quotations and Sources on Design and the Decorative Arts. p. 117