Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)
“Don't find customers for your products, find products for your customers.”
“Your product is a starting point. A loyal customer is the goal.”
Lift Me UP! Service With A Smile (2005)
“Building your product is easy. The hard part is getting customers.”
Source: The Startup Owner’s Manual (2012), p. 147.
Source: Angel Chooi cited in " The rise of maid cafés in Malaysia and why it’s actually kinda cool https://eksentrika.com/maid-cafe-malaysia-king-angel/" on Eksentrika.
“Customers don't ask to see your business plan.”
Not All Who Wander Are Lost, K&S Ranch, 2010, p. 40.
Out of Control: The New Biology of Machines, Social Systems and the Economic World (1995), New Rules for the New Economy: 10 Radical Strategies for a Connected World (1999)
“Your most unhappy customers are your greatest source of learning.”
Business @ The Speed of Thought (1999) http://www.microsoft.com/billgates/speedofthought/default.asp
1990s
“I have no fans. You know what I got? Customers. And customers are your friends.”
Writers on Writing interview (1986)
Variant: Product quality can then be defined as: The composite product characteristics of engineering and manufacturing that determine the degree to which the product, in use, will meet the expectations of the customer.
Source: Total Quality Control, 1983, p. 7
