“The public is moved by mood more than logic, by instinct more than reason,”

Source: Straight From The Heart (1985), Chapter Three, The Business Of politics, p. 67
Context: A successful politician must not only be able to read the mood of the public, he must have the skill to get the public on his side. The public is moved by mood more than logic, by instinct more than reason, and that is something that every politician must make use of or guard against

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Jean Chrétien 34
20th Prime Minister of Canada 1934

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