“Advertisers are the interpreters of our dreams — Joseph interpreting for Pharaoh. Like the movies, they infect the routine futility of our days with purposeful adventure. Their weapons are our weaknesses: fear, ambition, illness, pride, selfishness, desire, ignorance. And these weapons must be kept as bright as a sword.”
"Truth in Advertising," The New Yorker (11 July 1936)
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E. B. White54
American writer 1899–1985Related quotes
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Pt. I, ch. 1, sec. 6.
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