“The idea that an aim can be reasonable for its own sake—on the basis of virtues that insight reveals it to have in itself—without reference to some kind of subjective gain or advantage, is utterly alien to subjective reason, even where it rises above the consideration of immediate utilitarian values and devotes itself to reflection about the social order as a whole.”

Source: Eclipse of Reason (1947), p. 4.

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Max Horkheimer 61
German philosopher and sociologist 1895–1973

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